Episode Engineering
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- Welcome to Episode Engineering!
Episode Engineering Core Concepts

👨‍🏫 Introduction & Overview
🧰 Access the Slides, Audio Files & Workbook
👨‍🏫 What Is Episode Engineering?
👨‍🏫 4 Goals of the Episode Engineering Process
👨‍🏫 Obstacles Your Engineering Must Address
💬 Check In & Q&A
👨‍🏫 The Ideal Listener Experience Walkthrough
💬 Ideal Listener Experience Q&A
👨‍🏫 Key Concepts for Episode Engineering Overview
👨‍🏫 Key Concepts for Earning The Play
👨‍🏫 Key Concepts for Keeping People Listening
👨‍🏫 Key Concepts for Building A Listening Habit
👨‍🏫 Key Concepts for Making Sales Inevitable
👨‍🏫 Show-Level Mechanics
👨‍🏫 Episode-Level Mechanics
✍️ Assess Your Current Episode Structure & Hooks
💬 Check In: Where Is Your Show Strongest & Weakest?
👨‍🏫 Metrics to Assess & Diagnose Your Show
👨‍🏫 Key Metric: Consumption Rate
👨‍🏫 Key Metric: Listen Time
✍️ Calculating Episode Consumption & Listen Time
👨‍🏫 Key Metric: Episodes Per Listener
✍️ Calculating Episodes/Listener
👨‍🏫 Key Metric: Average Time to Value
✍️ Calculating Average Time to Value
💬 Takeaways & Insights
💬 Q&A: Setting and Managing Guest Expectations
💬 Q&A: Challenges with Applying Structure to Interview Shows
💬 Q&A: Do I Let Guests Dictate the Topics We Discuss?
🏗️ Workshopping An Interview Show Structure
🏗️ Workshopping A Solo Show Structure
Engineering Your Episode Structure

👨‍🏫 Recap
💬 Homework Q&A
🧰 Access Your Episode Engineering Worksheet, Slides & Audio Files
✍️ Analyze Your Back Catalogue For Clues
✍️ Define Your Episode Rules & Key Components
✍️ Dial In Your Episode Mechanics
✍️ Define Your Topic/Guest Qualification & Disqualification Criteria
✍️ Define Your Emotional Palette
👨‍🏫 Scenes & Segments: Two Ways To Structure Your Episodes
✍️ Map Out Your Jobs To Be Done Based Segments
🔍 How a Show That Got Signed By Wondery Thinks About Segments
👨‍🏫 Understanding Episode Arcs, Sequencing & Flow
✍️ Define Your Episode Blocking
🔍 Episode Mechanics Breakdown: How Stories Happen w/ Jay Acunzo
🔍 Dissecting the How Stories Happen Official Blueprint Document
💬 Takeaways & Insights
💬 Q&A: How to Use Clips to Start An Episode
💬 Q&A: How to Bring Structure to Curiosity Driven Interviews
💬 Q&A: How to Title Episodes With Multiple Topics Discussed
💬 Q&A: Don't Overthink Episode Structure
💬 Q&A: How to Make Sense of Wonky Spotify Metrics
💬 Q&A: Standard Episode Listen Time Benchmarks
Intro Hooks

👨‍🏫 Key Components of Compelling Intro Hooks
👨‍🏫 Writing Effective Narrative Hooks
👨‍🏫 Creating Effective Clip-Based Hooks
Bonus Episode Engineering Q&A Session

💬 Episode Engineering Bonus Q&A
Live Episode Engineering Design

🛠️ Episode Engineering Live: Good Enough
🛠️ Episode Engineering Live: Hawaii Travel Podcast
🛠️ Episode Engineering Live: Spiralling Forward
Bonus: Concept Development Starter Kit

👨‍🏫 Why Shows Grow
👨‍🏫 Podcast Differentiation Pt 1: Sharpening Your Idea
👨‍🏫 Podcast Differentiation Pt 2: Crafting Your Hook

Live Episode Engineering Design

3 Lessons