Jeremy Enns/The Elements of Podcast Growth: 2022 Workshop Series

Learn to Grow Your Podcast Without the Overwhelm

This monthly workshop series will give you a roadmap to consistently grow your podcast in digestible snack-sized chunks. Featuring straightforward strategies and actionable assignments, these workshops will equip you with a marketing toolkit to confidently grow your show for years to come.


Let’s Be Honest, Marketing & Promoting Your Show Kinda Sucks...

Part of it's because you don't know what the hell you're doing.

Part of it's that you're overwhelmed by the dozens of strategies being peddled as cure-alls.

Part of it's that you'd rather spend your time creating your show itself... you know, the fun part.

But maybe most importantly, it's that nothing you do seems to actually work.

You desperately want to believe that you're just one tool, tactic, or strategy away from unlimited, evergreen growth for your shows so you can forget about marketing once and for all and get back to the parts of producing a show you actually love.

And yet, deep down, you already know...

There’s No Silver Bullet for Podcast Growth

The truth is that an effective podcast marketing strategy is kind of like the Justice League. Or the Power Rangers. Or the Fellowship of the Ring... 

Successful marketing consists of multiple elements, each with its own specific role to play in consistently growing your show... or saving humanity.

Of course, if you have a few thousand extra dollars per month kicking around, you could hire a marketing agency to take care of all of these marketing pieces for you.

But there are a few problems with this approach. 

  1. Most marketing agencies don't know anything about growing podcasts (I know because our team gets referred clients from traditional marketing agencies all the time).
  2. Many of the most important aspects of an effective podcast growth strategy are based on you and your show itself. ie. Not something you can easily outsource.
  3. What was #3 again? Oh yeah... How many indie creators have thousands of dollars just sitting around every month to spend on marketing support???

Which means if you're serious about growing your show...

Sooner or Later You’re Going to Need to Figure This Marketing Thing Out for Yourself.

I know, I know. You'd rather get into a kiddie pool with dozens of snakes (or spiders, or cockroaches... pick your poison) than learn marketing.

But let me let you in on a secret...

When You Know What You're Doing, Marketing Can Be Genuinely Fun.

I know, I know, it's a bold claim, but hear me out.

When was the last time you enjoyed anything you sucked at?

That's right, never.

Part of the reason so many creators hate marketing is because they don't know what they're doing.

And when you don't know what you're doing, you don't get results.

And when you don't get results you get frustrated (and want to climb into a kiddie pool of snakes/spiders/cockroaches).

Anything is more enjoyable when you feel a sense of mastery control over it.

Marketing is no different.

When you understand the specific levers to pull to get specific results (ie. more listeners, more subscribers, more customers), marketing isn't just fun, it's thrilling.

  • $350 or 4 monthly payments of $100

Introducing The Elements of Podcast Growth Workshop Series

  • Bundle
  • 9 Products

This series of 12 live workshops will help you master the building blocks of effective podcast marketing in ultra-actionable, snack-sized chunks.

What You Need, When You Need It

When it comes to podcast marketing, it doesn't matter what you know, but what you do with it.

That's why each of these workshops is structured around one specific element of podcast marketing with a focus on actionable content you can apply immediately.

Better yet, you'll get started applying what you've learned to your show directly on the live calls.

By signing up for the entire series, you can lock in your show's growth roadmap for the next year, with a new strategy to apply each month, along with built-in support and accountability. 

Workshop Schedule

You can sign up for any of the workshops in the series individually, or sign up for the entire series at a heavily discounted rate while also getting access to additional bonuses. 

  • $40

What You Measure Matters: Making Sense of Podcast Metrics & Setting Goals That Actually Serve You

  • Jan 20, 2022 at 11:00 AM CST

It's easy enough to track your show's downloads. Some platforms allow you to track subscribers and engagement. But even if you can find this information, how are you supposed to make sense of it? In this workshop, you'll learn how to set goals that actually mean something, and understand how to measure your progress with more meaningful metrics.

Meet Your Guide

Hi, I’m Jeremy Enns, founder of Counterweight Creative and Podcast Marketing Academy. 

Over the past 5 years, my team and I have worked with dozens of brands entrepreneurs and creators, helping them generate over 50 million podcast downloads and millions of dollars in revenue.

In working behind the scenes in a diverse group of businesses, I started to recognize the recurring patterns that separate shows that grow and convert casual listeners into raving fans, clients, and customers, and shows that plateau, falter, and fizzle.

I want to help you put those lessons to work in your show and your business. 

Praise For Previous Workshops


"Fabulous insights and expertise from Jeremy and step by step actions to get you in the best zone for attracting and pitching to your future sponsors. I was delighted with the quality of advice and Jeremy's generosity in sharing resources and templates."

– Aileen Smith, She Runs Eats Performs


"Do it! Lots of nuggets to take away. It was so valuable, and I was engaged the entire session. No fluff!"

– Sarah Pipher


"Thank you so much Jeremy! This has helped find the right things to focus on."

– Sarah Potter, The Social Media Therapy Podcast
 

"Thanks Jeremy, this has been real food-for-thought and I’m quite excited about setting up an offering for sponsors."

– Suzy Buttress, The Casual Birder Podcast

"This was a fab workshop, I really loved it! Thank you for building a great product. If you're thinking about joining, this workshop will really help you get your stuff together, do it!"

– Yulia Laricheva, Dream Nation Love
 

"This workshop was great! It gave me a lot of ideas and confidence on finding and pitching sponsors for my show."

– Richard Wilmore, The Richard Wilmore Show
 

"I really like your style Jeremy. You are enthusiastic with a craving and honest approach to your delivery and content. I would definitely attend more of your events and would recommend you to others. If you're thinking about taking this workshop, definitely do it, Jeremy is fantastic!!"

"Sign up ASAP! 5 stars Jeremy!"

– Olivia Meighan, The Irish Survival Podcast

What's Included

12 Live Workshops

Each 60-minute workshop will feature: 
  1. A live lecture from me 
  2. A small-group exercise to explore the topics in more depth in real-time with other creators like you
  3. Q&A with me
You'll also have access to all the workshop replays for life.

12 Actionable Workbooks

Before each workshop begins, I'll be sending out a (digital) workbook containing all the prompts and resources related to the workshop.

There may be a few surprises included in these workbooks as well 😉 

2 Mystery Events

April & September's events will be revealed in the weeks leading up to them.

They'll be formatted differently than the standard workshops, but I guarantee they're going to be worth it.

Plus, you'll be getting access to them at a heavily discounted price.

"I've done a lot of workshops. What I like about Jeremy's is that there really is stuff to learn stuff that I can incorporate immediately.

You were like, 'Hey, I'm going to actually give value and not have this be a walking infomercial about myself.'

And that's rare."

Reginald Ferguson
The Fashion Geek Podcast

"As a teacher, Jeremy is incredibly knowledgeable in his field. But he's also very genuine, and I think that's what stands out.

Quite often when I'm doing courses, I feel that a lot of it is about them, and their business, and what they want for themselves, rather than genuinely looking for the best for the cohort.

I think that is Jeremy's uniqueness."

Karen Campbell
She Runs, Eats Performs

“I appreciate how Jeremy made the environment very welcoming, easy to ask questions. He's easy to talk to, and it was also easy to choose him to work with because he's very genuine and true.”

Biz Cush
Women Worriers

  • $350 or 4 monthly payments of $100

Take Control of Your Show's Growth

  • Bundle
  • 9 Products

The Elements of Podcast Growth will give you the toolkit to do effective podcast marketing that you can be proud of, your audience appreciates, and actually works to grow your show.

Sign up for the entire workshop series to save $200+ on the complete collection of podcast growth workshops. 

Plus, sign up by December 31, 2021 for an additional $498 in bonuses.

100% Money-Back Guarantee

If, after your first workshop you're not convinced that this workshop series will have a meaningful impact on your show's growth, simply get in touch for a full refund. No questions asked.

In addition, I'll be happy to do a free Zap Pro+ Podcast audit of your show for your time.