The Typical Podcast Browser's Process

• An attention-grabbing cover art grabs the browser’s eye and compels them to look closer at the title
• The title is engaging and along with the cover art clearly conveys what the show is about
• Browser clicks through to the show page to read the description, which is engaging, and clearly spells out the promise the show makes to benefit the listener.
• Browser scans the episode list, which is filled with episode titles that are clear, concise, and engaging. 
• Browser selects an episode of interest, which features well-produced, engaging content, that fulfills the promise of the artwork, title, description, and episode title. 
• The listener subscribes to listen to further episodes and fully enters your funnel